Results

Brands supercharged by Hovestadt Marketing.

High conversion rates. High ROAS. Real accounts across ecommerce, lead generation, SaaS, and local services.

Our clients stay for years, not months. That is the opposite of the churn-and-burn agency model, and it is by design.

Client feedback

Don't just take our word for it.

Excellent work. For those looking for “wow” ads, Luke is the one you are looking for. Highly recommended!

Adam L. Manager, Million Star
Luke Hovestadt is hands down the best I have hired. He is an absolute pleasure to work with, communicates often and takes pride in the quality of his work. I cannot recommend him enough!

Jon Taggart CEO, Taggart Media
Years from now I will be able to say “I knew him when…”. Luke is super talented and a pure joy to work with. Will definitely work with him again.

Pepita Bos CEO, Fluks.io
Second job Luke did for me, and he nailed it again.

Austin G. GoingVC

5×: Return on ad spend; An ecommerce brand: from an unprofitable 0.8× to 5× in three months, now holding 4× at four times the spend.
10×: Budget scaled, qualified leads up; A B2B supplier: rebuilt on Search with offline-conversion tracking, scaling spend ten-fold while driving cost per qualified lead down.
#1: Auction position, established and held; A home-services contractor: moved to a robust search campaign and held the top spot at a stable cost per lead.

Case studies

What changed, and what it produced.

Each account is run the same way: clean measurement first, then the rigor that moves cost per acquisition. Client details are anonymized to protect competitive data.

Ecommerce, swimwear

0.8× to 5× ROAS

Situation: An ecommerce brand stuck at an unprofitable 0.8× return on ad spend, paying more to advertise than the ads were bringing back.
What we changed: We found the most profitable products and scaled them hard, produced video ads to push them further, and kept expanding into new product lines and making those profitable too, all on clean purchase data.
Result: Turned 0.8× into a 5× return on ad spend within three months, then scaled spend four-fold from there while holding a 4× return. It now runs at $30K to $40K a month in revenue from Google, from effectively zero.

Home services, local lead generation

#1 position, held

Situation: A local services company fighting for visibility in a competitive auction where rivals were bidding aggressively for the same high-intent searches.
What we changed: We moved the account off low-quality campaign types and onto a robust search campaign built around high-intent queries, backed by continuous auction monitoring.
Result: Established and maintained the #1 position in the auction, holding a stable cost per lead and lead volume.

Nationwide automotive-services lead generation

$50/day to ~$16K/mo

Situation: An automotive-services lead-gen account onboarded at a $50-a-day budget that could not scale without the cost per lead falling apart.
What we changed: We grew spend methodically with the client, expanding the account and adding Performance Max and video ads, which is how we scaled it while holding lead quality.
Result: Scaled to around $16K a month while holding cost per qualified lead in a $45 to $73 band, roughly 100 purchases a month at 2 to 3× before downstream upsells, plus a profitable second channel at $58 a lead in its first full month.

B2B platform SaaS

64% to 86% impression share

Situation: A B2B platform SaaS running broadly targeted campaigns that pulled in volume requiring constant manual filtering, with too little of it converting into qualified pipeline.
What we changed: We narrowed coverage to the winning search cluster and built position on it, stood up brand protection for cheap branded capture, and scaled with Performance Max on top of the core Search position.
Result: Pushed impression share on the core auction from around 64% to 86% and cut branded cost per click from about $18 to $3.77, feeding a pipeline of customers worth $5K or more a month. Qualified leads run roughly $200 to $400 each in good months, with branded capture as low as $28.

B2B horticulture and grow-equipment supply

$733 to $188 per qualified lead

Situation: A grow-equipment supplier on a blind Performance Max account with no qualified-lead signal feeding the bidding.
What we changed: We rebuilt the entire account and relaunched it across all product categories, wired qualified leads from the CRM back into bidding, and scaled spend from $1K to $10K a month on what was working.
Result: Drove cost per qualified lead from $733 to $188 between August 2025 and May 2026, tripled qualified-lead flow from 17 to 52 at that $10K-a-month budget, and now add millions in quotes pipeline each month.

Vein and aesthetics clinic

Cost per booked consult halved

Situation: A vein and aesthetics clinic inherited from a prior agency, needing as many bookable consultations as its market could give at a competitive cost.
What we changed: We launched on the clinic's three core search clusters to capture the maximum bookable demand, with a CRM consult funnel from raw lead to qualified to booked consult so bidding optimized to real bookings.
Result: Roughly halved the cost per booked consultation, from about A$500 to an A$250 to A$315 band, and peaked at 21 booked consultations in a month, with spend synced to demand and modelled for the most leads at the best cost per booking.

Multifamily property management

Conversions 30% cheaper

Situation: A property-management group whose account reported a $21.47 cost per lead that was mostly button clicks. The true cost per lead was hard to identify, the account was struggling and spending on junk, and occupancy rates were trending down.
What we changed: We restructured the account to generate real leads and pipeline instead of chasing engagement signals, rebuilding conversion tracking around qualified calls and applications, cutting the leakage, and moving to conversion bidding.
Result: Turned around properties that were barely getting leads, which now run on healthy lead flow with leases closing. The pilot cut cost per conversion 30% with 18.6% more conversions on 17% less spend, and the qualified-call rate climbed from 44% to 50%.

Specialty-food ecommerce, large catalog

7.33× blended ROAS

Situation: A specialty-food brand with a large catalog carrying around 55 legacy paused campaigns and no structure selling across the inventory.
What we changed: We replaced the legacy campaigns with a single catalog-wide Performance Max structure, did deep operations research, and advised on pricing and the levers to scale the store further.
Result: Cleared breakeven within days, reached 4.25× by day 8 and 7.33× blended by day 14, around $5K revenue in the first two weeks of working together.

Multi-location service brand, 6 locations

Cost per lead down ~82%

Situation: A six-location service brand we launched and built from the start, needing consistent, cheap, measurable leads across every location.
What we changed: We launched on Search first, then added Maps and video campaigns to drive store visits across all six locations, with tracking rebuilt around calls, verified store visits, and direction requests.
Result: Drove cost per lead down about 82%, from $10.39 to $1.88, at hundreds of leads a month and near-identical efficiency across campaigns. A creative fix lifted reach 51% in a single month with cost per click under a dollar.

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